The LEAD CAPTURE Method – 101 ways to Advertise Your Business, Both Online and Offline, to Get More Traffic, Leads and Sales!
Marketing can be an EXPENSIVE part of a budget, especially if you don’t have the money to hire a Marketing consultant.
SO, Where do you start, Online or Offline?
A Kelsey Group study that indicates 97% of consumers use the Internet to research products or services in their local area. What specific online research tools do they use?
- 90% use search engines
- 48% use Internet Yellow Pages
- 42% use comparison shopping sites
- 24% use vertical sites
That was in 2010, do you think it has CHANGED much since then and your question was answered.
Internet Advertising and Marketing has REWRITTEN the BOOK on what effective marketing is, so let’s ask the question, what is the purpose of Marketing vs Advertising?
Advertising is a way of broadcasting a predetermined, prepackaged solution for a known problem, it works best with BRANDING, think Target, Nike, Wallmart, Sony, Apple, etc…
Marketing is a way of SHOWING a solution to a possible unknown or vague problem that hasn’t been properly defined by the target audience for the product or service.
With the Internet, there are many ways you can start to advertise or market. You can pay a web developer, social media consultant, SEO person/company, SEM consultant, Brand Consultant and that’s just the START!
As I stated a moment ago, the rules have been changed. It’s not enough to just Advertise your product or service, HOPING that your message is the one that will transmit clearly to bring you the customers you desire.
YOU MUST ENGAGE YOUR TARGET CUSTOMERS!
You see with a BRAND, you have Brand loyalty, people will flock to get that product or service, no one has done a better job of this than Apple in recent years.
But what does Apple do? They have you give your EMAIL address so they can continually build a relationship with your through email marketing, where you can learn to trust what they have as the solution to your vague or possible unknown needs…they help craft and clarify what you truly need.
So you have a Product or Service, you have your email marketing ready to go and you NEED to FIND and ENGAGE some new potential clients….
So while we have called it “The Lead Capture” method and we state that it is an Advertising solution, we are not marketing this product, we are simply engaging a target audience, you, to a solution that you would most likely be interested in having for your own business.
WE ARE GIVING THIS AWAY FOR FREE – A FREE Consolidated PDF Document that will show you the places where your potential customers are MOST LIKELY to ENGAGE in your Business.
This works for Traditional Business, Online Business, Direct Sales, MLM’s (multi-level marketing) and Affiliate sales and marketing… BUT WE ASK ONLY ONE FAVOR.
DON’T BE AN A-HOLE SPAMMER !!!
LEARN the Ethical way of marketing online! – CLICK HERE to learn more for FREE
IF YOU HAVE LEARNED SOMETHING OR ENJOYED THIS ARTICLE, LET ME KNOW BELOW
Are you LOOKING to Master your Internet Skills? I want to GIVE you a FREE TRAINING on FaceBook’s New Open Graph to help YOU Find an additional 200-400 highly targeted customers looking for your products and services, just click on the Banner below.
“Always treat others as if their potential has been realized, watch them grow in to their happiness.” ~ William Burdine
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